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Arsenal to offer unique content for fans at the Expo 2020 Dubai!

Sun 17 Oct 2021    
EcoBalance
| 2 min read

DUBAI: Football team Arsenal is delighted to announce an exciting new partnership with Expo 2020 Dubai, the first World Expo ever hosted in the Middle East, Africa, and South Asia (MEASA) region.

World Expos are one of the longest-standing and biggest international events bringing people, businesses, and nations together to connect, share ideas, learn, and innovate. Taking place from October 1, 2021, to March 31, 2022, Expo 2020 Dubai offers visitors an array of immersive experiences at 192 country pavilions.

As well as visiting the event themselves, Arsenal first-team players will also produce unique content to showcase the fantastic events and opportunities that Expo 2020 Dubai has to offer. In addition to this, as a partner of Arsenal, Expo 2020 Dubai will have a significant presence at Emirates Stadium on match days through advertising on LED perimeter boards as well as exposure to our global fan base through an extensive range of digital rights.

Peter Silverstone, Chief Commercial Officer at Arsenal, said, “We are looking forward to showcasing Expo 2020 Dubai to our hundreds of millions of fans and followers worldwide through a range of digital, matchday, and in-market campaigns.  It is fantastic to support this historic first World Expo in the region whilst strengthening our presence in the Middle East alongside our long-standing, and much valued, partnership with Emirates.”

Sholto Douglas-Home, Chief Sales & Marcomms Officer, Expo 2020 Dubai said, “Expo 2020 Dubai is delighted to partner with Arsenal, the team that has been a proud part of the UAE’s and Dubai’s legacy, with Emirates Stadium serving as the home base for many exciting wins on this journey. We can’t wait for the Gunners’ fans all over the world to be inspired by everything Expo 2020 has to offer and to get a glimpse into the players’ own unique experiences as we host the world for 182 unforgettable days.” 

Arsenal manager, Mikel Arteta, visited Expo 2020 and the Emirates pavilion as part of a recent trip to Dubai. Reflecting on the visit, Arteta said, “It was incredible to visit Expo 2020 during my recent visit to Dubai. To experience the future of aviation at the Emirates pavilion was fantastic and the Al Wasl Plaza’s dome light projections were a particular highlight. It was a truly unique experience that I would highly recommend to anyone visiting Dubai in the next few months.”

Fans can purchase tickets to Expo 2020 Dubai here: https://www.expo2020dubai.com/en/tickets-and-merchandise/tickets


Source: Expo 2020 website


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