Heinz creates a fries spoon to get a perfect dollop of sauce

Heinz’s new Spoon Friez has been launched to introduce spoon-shaped chips capable of scooping up the perfect quantity of ketchup, putting an end to the suffering of crisp, white tops up and down the country. 

The little potato spoons scoop up the perfect amount of Heinz tomato ketchup per mouthful.

Announcing the scrumptious invention, Heinz revealed it had also carried out research that showed 95 per cent of people refused to eat chips without sauce. 

A further 84 per cent of people are irritated by the minefield that is achieving the perfect chip/ketchup ratio, with Heinz noting: “84 per cent of sauce superfans are often left feeling ‘fries-trated’, never being able to achieve a decent dollop of sauce they desire on a single fry.”

What’s more, according to Heinz, 4.5 billion French fries are eaten every single year worldwide.

Jenina Carroll-Goldin, Heinz marketing manager, explained: “Summer soirees are officially back on the menu this year. Ready to make up for a lost time, many of us will be making memories with friends and family, sharing good times and great food.”

Rovini Illukkumbura Brand Manager at Heinz Arabia said, “We believe our sauce superfans have been suffering in silence for too long. There is a lot of love out there for French Fries and even more for our iconic sauces, so it only seemed right that we explored a solution in time for National Fries Day. From their freshly cooked mouth-watering scent to their fluffy innards – we’re confident that our humble fried potato will have a soft spot in many hungry hearts.”

About Heinz Ketchup

The H.J. Heinz Company was founded in 1869 by Henry John Heinz (1844-1919). The company began as a producer of horseradish in Sharpsburg, Pa. under the name of Anchor Pickle and Vinegar Works, and later Heinz & Noble. When the business failed after the Panic of 1873, Heinz reestablished the company with financial assistance from his brother John and cousin Frederick in 1876. Tomato ketchup was introduced to the F. &. J. Heinz Company product lines later that year, followed by apple butter, pepper sauce, mincemeat, and other preserves. In 1888, H.J. Heinz acquired a controlling interest in F. & J. Heinz from John, thus instating the H.J. Heinz Company name. 

Source: Agencies Heinz fries spoon sauce Heinz fries spoon sauce