Pink Caravan rallies nationwide ahead of Breast Cancer Month

SHARJAH: The UAE-based Friends of Cancer Patients (FOCP)’s Pink Caravan initiative is calling on public and private sector organisations to come together and get behind the targeted efforts and community-wide activations they are planning to roll out in observance of the international Breast Cancer Awareness Month.

Breast cancer became the most common cancer globally as of 2021, accounting for 12 percent of all new annual cancer cases worldwide, according to the World Health Organisation (WHO).

For more than 10 years, the Pink Caravan’s targeted efforts to increase community awareness, offer free early detection screenings and check-ups, and get government entities, businesses and existing partners involved in sponsoring their multipronged activities to promote breast health in the UAE have reaped tremendous results with big names across sectors coming forward to support their cause.

In 2021, for instance, the generosity and support extended by sponsors and partners enabled Pink Caravan to deliver thousands of free breast health check-ups including 2,197 clinical breast examinations, 1,019 mammograms and 208 ultrasound tests.

To continue building on this success, Pink Caravan has called on organisations big and small, retailers, businesses, government and semi-government entities and others to support and sponsor its activations, setting a global example of how our collective will to safeguard ourselves and protect our community is fiercer than breast cancer.

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There are multiple ways to get involved with, support and sponsor Pink Caravan’s comprehensive international Breast Cancer Awareness Month programme. Those interested can contact the Pink Caravan team at [email protected] or through social media channels @ThePinkCaaravan.

There are many opportunities to get involved with Pink Caravan’s Breast Cancer Awareness Month activations. These include signing up for their Corporate Wellness Day initiative to offer your employees access to expert awareness lectures, clinical examinations for women aged 40+ and mammogram vouchers. Their state-of-the-art Medical Mobile Clinic can also be booked or sponsored for the provision of free breast and cervical cancer screenings to members of the community.