YouTuber MrBeast reveals how much an average video costs

YouTuber MrBeast has revealed the average figure his videos cost to produce.

MrBeast’s real name is Jimmy Donaldson has over 94 million subscribers, making him one of the current most popular YouTubers on the platform.

It’s not hard to believe the 23-year-old’s acknowledgement that he is often losing ‘a ridiculous amount of money as a result of the creative but extreme stunt videos he produces, one particularly noteworthy was the life-size recreation of the hit Netflix survival show Squid Game.

Donaldson splashed out almost $4 million (AED14m) on his recreation of Squid Game, however, the average amount he spends on videos is still a hefty sum.

As of today, the cost of producing his videos stands at roughly a million dollars (AED3m), and not all videos are even profited from.

The YouTuber said, “I could be doing cheaper videos. But I just don’t want to. I want to push the boundaries to go bigger, bigger.”

It’s not just his videos that cost a ton to produce either.

Donaldson spends $10,000 (AED36,731) on each thumbnail in order to entice YouTube users even further, alongside titles optimised for the site’s algorithm.

The YouTuber also doles out the cash within his videos, having previously awarded the Squid Game recreation winner a $456,000 (AED1.6m) prize fund.

In another video, he tipped a waitress at a hot dog joint $10,000 (AED36,731) for two glasses of water.

A third saw him donate to those who lost their jobs in the pandemic, giving out a total sum of $200,000 (AED734,000).

Source: Agencies